CONTENT

Our founding partners are Content and Digital Marketing specialist and we have leverage their extensive experience and resources in China. We are offering football clubs and brands tailored data-driven marketing solutions that provide access to millions of passionate Chinese football fans. We help our clients create visibility and build their businesses and also leverage our reach and audience for their benefit in the world’s largest football market.

CONTENT PRODUCTION

• Brand Design

• Video Production

• Photography

• Copywriting

• Asset Repurposing

• Localisation

• Activation Toolkits

CONTENT DISTRIBUTION

• Media Strategy

• Social Strategy

• Marketing Strategy

• Media Planning

• Merchandising Strategy

• Media Outreach

• Rights Management

CONTENT ACTIVATIONS

• Campaign Execution

• Campaign Management

• Campaign Optimisation

• Campaign Reporting

• Ecommerce Strategy

• Ecommerce Platforms

• Campaign Modelling

1. CHANNEL MANAGEMENT

Managing all of the accounts as an  integrated ecosystem, strategically  posting content and optimising  audience-reach through ongoing  channel engagement.

3. STRATEGY & REPORTING

Providing continuous reporting across  all channels, detailing viewing  specifics and content performance  with strategic insight into each  channel’s audience and viewing habits.

2. CONTENT CREATION

Adapting existing Western content and producing new assets specifically to suit Chinese audiences on each channel platform.

4. LEVERAGING SHOW MI

Leveraging SHOW MI’s reach and  visibility by posting selected club- or athlete-content on our own channel outlets.